Yesterday Apple launched their new 8GB iPhone 5C, the handset will only be available in select countries, which include the UK, France, Germany, Australia and China.
Now we have some details on why the handset is available in certain countries, Apple have launched the device to boost sales in mid tier markets where LTE is growing.
The guys over at re/code received the following statement from Apple, which explains the companies decision to obly make the 8GB model available in some countries.
“The mid-tier iPhone segment is growing year over year and the 8GB model provides a more affordable option for markets where LTE is becoming more established,”
LTE is still in the early stages in the UK, and the iPhone 5C with 8GB of storage, and a cheaper price tag, may encourage customers in the UK to take out a new 4G LTE contract.