Zalman, the Korean manufacturer well known for its computer cooling devices, is now looking to enter the graphic card market, selling its own creations in a partnership with AMD.
According to recently leaked slides from the Overclockers.ua website, the new Zalman range of graphic cards will initially include AMD 6870, 6850, and 6770, all equipped with Zalman coolers.
Enhanced Cooling Solutions
As you can see below, all the cards come running stock frequencies, but being equipped with Zalman cooling, you can expect to be able to tweak the cards to get a little more than just stock when they are officially released. Zalman is renowned for its advanced cooling solutions, which are designed to keep temperatures low and performance high. This could be particularly beneficial for gamers and professionals who push their hardware to the limits. The inclusion of Zalman coolers means that these graphics cards will likely offer superior thermal performance compared to standard models, potentially extending the lifespan of the cards and improving overall system stability.
Market Impact and Expectations
Zalman will start shipping their new graphics card line-up on December 13th. This move marks a significant expansion for Zalman, which has traditionally focused on cooling solutions rather than complete hardware components. By entering the graphics card market, Zalman is positioning itself to compete with established brands like ASUS, MSI, and Gigabyte, which also offer custom-cooled graphics cards. The partnership with AMD is a strategic choice, as AMD’s GPUs are known for their strong performance and competitive pricing.
The initial lineup of AMD 6870, 6850, and 6770 cards suggests that Zalman is targeting the mid-range market, which is a smart move given the high demand for affordable yet powerful graphics solutions. These cards are expected to appeal to a wide range of users, from casual gamers to professional content creators who require reliable performance without breaking the bank.
In addition to the cooling benefits, Zalman’s entry into the graphics card market could lead to more competitive pricing and innovation. As a new player, Zalman may introduce unique features or pricing strategies to attract customers, which could benefit consumers by driving down prices and increasing the variety of available options.
Overall, Zalman’s foray into the graphics card market is an exciting development for both the company and consumers. With their expertise in cooling technology and a strong partnership with AMD, Zalman is well-positioned to make a significant impact. It will be interesting to see how their products perform in real-world scenarios and how they are received by the market.
Source: Overclockers.ua : AnandTech : Engadget
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