YouTube’s strike system has always been terrible. You often don’t know what you’ve done wrong, and the punishment can vary from a slap on the wrist to a suspended channel. But now the service is trying to clean up the big mess. On February 25th, it’s implementing a new strike system that will provide more clarity on offenses and a better approach to penalties.
The new system gives the same penalties regardless of the offense but also starts out more gently. All first-time violators will get a warning instead of a strike. YouTube will pull the content, but creators won’t lose their privileges. If they persist, the first strike will lead to a one-week freeze on uploads and “other channel activities,” with the strike disappearing in 90 days. A second strike during that 90-day window will lead to a two-week freeze, while a third strike will lead to YouTube terminating the channel entirely.
Whatever the offense, YouTube promises clearer notifications that outline what policies you have violated. You’ll also find a wider range of policy resources in YouTube’s help center to explain what constitutes bad behavior. It still isn’t perfect, but this should help creators a lot. This could reduce complaints about arbitrary decisions at least.