Tesla has made some major changes recently and the company is reportedly raising Supercharger prices around the world. It’s said to be raising per kWh rates by almost 33 percent in some markets. In a statement, Tesla said it was increasing prices to “better reflect differences in local electricity costs and site usage.”
The company recently announced that it was ending the customer referral program which gave new Tesla customers six months of Supercharging for free if they used an existing customer’s referral code to buy their car. Tesla also announced recently the sad news that it’s cutting 7 percent of its workforce.
The company has been heavily investing in the expansion of its Supercharger network over the last few years. New locations are being added on a weekly basis. The Superchargers are being shifted from a state / region pricing plan to a pricing structure that’s based on an individual charging station.
As an example, the Supercharger rate in New York was $0.24 per kWh state-wide but with this change, the rate at downtown NYC locations has gone up to $0.32 per kWh which is an increase of 33 percent. Prices in California have gone up from $0.26 per kWh to as high as $0.36 per kWh at some stations.