Samsung recently announced that they have sold more than 20 million Galaxy S III smartphones since the handset was launched back in May, and now the company’s mobile unit chief, Shin Jong-kyun, has announced that they are expecting to sell more than 30 million devices before the end of the year.
“The Galaxy S3 is expected to sell more than 30 million units within this year,” Samsung’s IT and mobile unit boss Shin Jong-kyun said while speaking to South Korea’s Yonhap News Agency. The projection comes just six days after Samsung confirmed it has sold more than 20 million Galaxy S III handsets during the phone’s first 100 days of availability.
Impressive Sales Milestones
The Galaxy S III has certainly made a significant impact in the smartphone market. Reaching 20 million units sold in just 100 days is a remarkable achievement, showcasing the strong demand and popularity of the device. This milestone is a testament to Samsung’s ability to innovate and meet consumer needs. The Galaxy S III’s success can be attributed to its cutting-edge features, sleek design, and robust performance, which have resonated well with users globally.
Samsung’s projection of selling over 30 million units by the end of the year indicates their confidence in the continued demand for the Galaxy S III. This confidence is not unfounded, as the smartphone has received positive reviews from both critics and users alike. The device’s high-resolution display, powerful processor, and advanced camera capabilities have set a new standard in the industry, making it a preferred choice for many.
Factors Contributing to Success
Several factors have contributed to the Galaxy S III’s impressive sales figures. Firstly, Samsung’s extensive marketing campaigns have played a crucial role in creating awareness and generating interest in the device. The company has leveraged various platforms, including social media, television, and online advertising, to reach a wide audience.
Additionally, Samsung’s strategic partnerships with mobile carriers worldwide have facilitated the widespread availability of the Galaxy S III. By collaborating with major carriers, Samsung has ensured that the device is accessible to a broad customer base, further driving sales.
Another key factor is the Galaxy S III’s feature set, which includes innovative technologies such as Smart Stay, S Voice, and Pop-up Play. These features enhance the user experience, making the device more appealing to tech-savvy consumers. For instance, Smart Stay uses the front camera to detect when the user is looking at the screen, preventing it from dimming or turning off. S Voice allows users to control the phone using voice commands, while Pop-up Play enables multitasking by allowing users to watch videos while performing other tasks.
Moreover, the Galaxy S III’s design has been praised for its ergonomic and aesthetic appeal. The device’s slim profile, lightweight build, and premium materials contribute to its overall attractiveness. The availability of multiple color options also allows users to choose a device that suits their personal style.
It will be interesting to see if Samsung are able to hit 30 million Galaxy S III sales by the end of the year. The device has become very popular and looks like it is going to be their most popular handset to date. If Samsung achieves this target, it will further solidify their position as a leading player in the highly competitive smartphone market.
The Galaxy S III’s success is a result of Samsung’s strategic marketing efforts, strong partnerships, and innovative features. As the company continues to push the boundaries of technology, it is likely that we will see even more impressive milestones in the future.
Source BGR
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