We heard a couple of days ago that Pandora would be launching a new $5 music streaming tier and now it has done just that. The new service is called Pandora Plus.
This replaces the existing Pandora One service and offers unlimited skips and replays as well as an offline mode which allows subscribers to continue enjoying music even when they’re not connected to the internet. Those are good features, but there is more. It will be interesting to see if users think it is worth the price.
The new service has a “predictive online mode” which detects when the internet connection is lost and switches to one of your preferred offline stations so that the music doesn’t stop suddenly. It will automatically save the user’s thumbprint radio station and their three most recently listened to stations so that they always have something to listen to even if the connection is lost abruptly.
All existing Pandora One subscribers will automatically be upgraded to this new service. The company has also made some improvements to its free, ad-supported service as well. Users can skip and replay more songs as long as they watch video ads. The company has plans to launch a premium $10 per month music streaming service later this year which will provide a fully interactive on-demand music streaming option to those willing to pay for it. What do you think? Is it worth the price?
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