How do platforms like YouTube and Netflix recommend videos for you to watch? It is largely based on algorithms that look at the videos you’ve watched in the past and tries to recommend other videos and movies that it thinks are similar. How accurate are these recommendations though? They can be hit and miss.
Well, it looks like Netflix has decided to start testing human-curated content in a feature called “Collections”. This is similar to the current recommendation system where it recommends users new shows to watch, but the videos are grouped into different categories like “Let’s Keep It Light” or “Dark & Devious TV Shows” or “Prizewinning Movie Picks”.
This sounds similar to recommendation systems used by platforms like Spotify, where it is mood/category based. Netflix stopped short of saying if it will become a permanent part of the site.
One spokesperson said, “We’re always looking for new ways to connect our fans with titles we think they’ll love, so we’re testing out a new way to curate Netflix titles into collections on the Netflix iOS app. Our tests generally vary in how long they run for and in which countries they run in, and they may or may not become permanent features on our service.”