Last week LG officially announced their latest smartphone, the LG G2. LG is doing everything they can to get the word out, including one marketing stunt in South Korea that did not go as planned. You might say that it ended with a bang.
Or several bangs actually. Bangs from bb guns. Here is what happened. LG released a bunch of balloons into the sky containing vouchers which would give winners a free handset. In order to get these balloons down, people started to shoot them with BB guns.
Of course this led to bystanders getting shot by accident. LG has since apologized and will cover the cost of medical fees, for those who were shot. They might want to plan things better next time.