HTC has been having some financial trouble over the last few quarters, although with the new HTC One, the company was probably expecting things to pick up.
Now it would appear that HTC may make a loss for quarter three of 2013, and the company has issued some new guidance to investors, and the company is expecting a loss of between 0 percent and -8 percent for quarter three.
“Our overall gross margin has been impacted by the relatively higher cost structure, lack of economy of scale and certain provisions needed to facilitate the clearance of aging products in the channel. Actions have been taken and we expect to see improvement in Q4,” HTC said in its guidance. “We are also optimizing our organization, including the improvement of management efficiency and effectiveness.”
HTC have said they are expecting things to pick up in quarter four of 2013, whether or not this will happen remains to be seen.