Last week HTC announced their new flagship Android smartphone, the HTC One, and now it would appear that the company will be concentrating on this handset as their main flagship smartphone for 2013.
In previous years HTC have released a high end smartphone, like the HTC One X, and then a few months later an updated version, like the HTC One XL, although the company won’t be doing that this year.
HTC announced a while back that they would stop making lots of different handsets, and would start concentrating on high end devices, this strategy has worked well for other companies and it may work well for HTC this year.
The HTC One comes with some impressive specifications, which include a 4.7 inch full HD display with a resolution of 1920 x 1080 pixels and 468 pixels per inch, processing is provided by a quad core 1.7GHz Qualcomm Snapdragon 600 processor and the device also comes with 2GB of RAM.
The HTC One will be available with a choice of either 32GB or 64GB of built in storage, the handset comes with a pair of front facing speakers and HTC’s new Ultrapixel camera it also comes with Android 4.1.2 Jelly Bean and features HTC Sense 5.
The HTC one is due to go on sale next month on the 15th of March, it will be interesting to see if HTC has success with the device and whether their new strategy will work.