Ads make up much of Google’s profits every year, so it should be a surprise to no one that the company will expand them to more of its products. Google Search being one of the most lucrative products that the company has, it makes sense that they would want to put more ads on it and make more money.
We are all accustomed to seeing ads in search results, but soon we will see ads in image search as well. It is just another image after all and maybe it will be relevant to your interests.
We wonder how much extra money this will make Google. The ads will be displayed at the very top of the results. The line of ads will only be displayed on mobile, for right now. These ads will be for sponsored items that are related to what you search for, so they won’t be from out of left field.
Let’s say you’re searching for images of a refrigerator, you’ll see the line of sponsored items at the very top of the results. Google will give you options to sort these products by color and type, and will point you to locations where the sponsored items can be purchased. Pretty simple and we are all familiar with these kinds of ads. Vice president of shopping at Google Jon Alferness says that “The most common feedback people have left with Google Images is, ‘I like these products — how much do they cost and where can I buy them?’”.