If you want to purchase a phone or tablet that can withstand the some abuse, you have to check out its IP rating. Maybe the Archos’ CEO found this out the hard way when he accidentally killed one of the company’s phones during a demo. That had to be a bit embarrassing.
The company’s CEO, Loic Poirier, wanted to demonstrate the water resistance of the phone, a Quechua Phone that was unveiled last year. The phone was a collaboration between Archos and the Quechua outdoors brand. To demonstrate its water resistance, Poirier put the device in a glass and filled it with water. After he had already dropped the phone to prove it’s toughness.
Sadly for him, when he pulled the phone out, it was DOA. Someone did not inform the CEO that the Quechua Phone was not IP57 rated, but IP54. According to the phone’s website, “The Quechua 5” Phone complies with the IP54 standard. Developed to withstand the most demanding outdoor conditions. It is designed to withstand splattering with water from all directions as well the harmful effects of dust and sand.”
Sadly for him this was caught on camera too. It pays to brush up on your phones IP rating first.
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