Amazon just announced its financial results for Q4 of 2015, and obviously one of the big trends the company highlighted was the continuing strength of Amazon Prime. It started out as a service that offered free two-day shipping but is now becoming a catch all for the host of free media the company gives to subscribers. Prime offers a lot these days.
They talked about some pretty major Prime growth: Amazon says that worldwide Prime memberships have increased 51 percent in 2015 compared to the year before. Growth in the US was 47 percent. Things picked up even faster internationally.
Prime Video streaming outside the US nearly doubled in Q4 2015 compared to a year ago. Even the Prime Music service is starting to grow. Amazon said that streaming hours in Q4 2015 more than tripled compared to a year ago. The service also went live in Germany and Japan during that quarter. This is some amazing growth for Prime related things.
The company made $35.7 billion in revenue in Q4, up 22 percent over a year ago. Profits got bumped as well: $482 million in net income marked a 125 percent increase over Q4 of 2014. The big holiday quarter helped Amazon to have a profitable 2015, with total net income totaling $596 million on the year, compared to 2014’s net loss of $241 million. They have a lot to celebrate.
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